Trade Promotion

TRADE PROMOTION is a stimulating of trade shops and trade mediators. Trade Promotion is usually used:

• in the process of introducing new goods into a market (or entering a new market);
• on clearance sale (the date is expired or new models are about to be introduced);
• on forming of a recommendation level at the markets where the position of a seller is important (pharmaceutics, complex equipment, car spares);
• and more rarely as an element of a complex program of forming of trade's  loyalty (if competition is strong at the market and a place is very expensive on the shelf).
  

Most of projects of trade promotion are accomplished by own companies. But very big, difficult or urgent projects are ordered to agencies. It is easier, more effective and finally cheaper.

Ace Target has positive experience of realization of big projects on trade's stimulating. We have learnt to get over thorns of trade promotion and come out to stars of high effectiveness.

We do once-only actions and complex campaigns on the following directions:

• providing of new goods' distribution to retail trade;
• increase in distribution of the present goods;
• assistance in clearance sale;
• assistance in selling of new goods in wholesale trade;
• forming of recommendation level of  goods' supporting;
• forming of goods' stock for marketing activity.